Galeriearta.com » Small Business

7 Ways to Drive Traffic through Direct Mail

admin — Fri, 27 Aug 2010 21:36:09 +0000

Why is it that marketers struggle to blend offline and online marketing efforts? It can be very effective if done right. Take for example, using direct mail to drive online traffic.

Getting the Most out of Your Analytics

admin — Fri, 20 Aug 2010 20:17:39 +0000

Analytics can be very confusing and overwhelming. Most business owners recognize the importance of them but easily get bogged down with all the data. Fortunately, it is possible to make them more understandable. To do this, small businesses should start by establishing goals for their analytics.

Getting the Most out of Your Analytics

admin — Fri, 20 Aug 2010 20:17:39 +0000

Microsoft Releases SEO Toolkit

admin — Tue, 13 Apr 2010 19:51:15 +0000

Even if you’ve already accepted the importance of SEO, think hard for a moment: when was the last time you clicked past the first page of search results? Odds are, your answer confirms the need for optimization, and Microsoft wants to help with an SEO toolkit.

Microsoft Releases SEO Toolkit

admin — Tue, 13 Apr 2010 19:51:15 +0000

Microsoft Releases SEO Toolkit

admin — Tue, 13 Apr 2010 19:51:15 +0000

AdWords Tips to Consider For the Holidays

admin — Sat, 12 Dec 2009 13:02:48 +0000

We recently talked about the fact that consumers still had the majority of their holiday shopping left to complete. While in the days that have passed since that discussion, that amount has probably significantly decreased. That said, there are no doubt plenty of people who still have a lot of shopping to do. In other words, times a wastin’.

In-House SEO, On/Offline marketing, and Social Media

admin — Sat, 21 Nov 2009 15:00:04 +0000

Over at WebProNews, we have a few videos from the recent SMX West show that we’ve just posted and that I think will be of great interest to small business owners and marketers. Naturally, I’d feel like I was leaving you out if I didn’t share them here.

The first one is an interview with Jessica Bowman of SEM In House who talks about bringing SEO in house. Go figure. She’s got some interesting things to say on the subject.

Using Keywords for SEO and PPC

admin — Sat, 21 Nov 2009 15:00:04 +0000

Using Keywords for SEO and PPC

Merely having a website is not enough anymore; you have to get it seen! After all, what good is a website, if there is no traffic? Enter search engine optimization (SEO). Your web developer can certainly let you know what you need to do to get your website at the top of the engines, but it is your responsibility, not that of your web developer, to make sure you are doing so safely and legally. Here are a few things to consider while you are optimizing your site…

Marketing Tips for Limited Budgets

admin — Sat, 21 Nov 2009 15:00:04 +0000

As businesses cut back on their spending, budgets are being cut across the board. This however, does not mean that businesses should desert all their business strategies until the economy comes back. As reported in the video below, there are 5 low-cost marketing tactics that businesses can effectively integrate during this difficult economy.